In 3 key ways, #Twitter and #Mastodon are opposites:
1. Twitter: no need to #hashtag.
Mastodon: Search runs on #hashtags, like website indexing keywords
2. Twitter: Never read the #comments. If you respond to comments, you’ll get QTed and forked.
Mastodon: Read comments and engage. It’s a conversation.
3. Twitter: Flaunt your elite status: follow NO ONE. (Maybe Lizzo.)
Mastodon: Follow like mad, to fill your timeline with toots by fascinating people, or be alone. #SocialMedia #UX #quotetoots